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Adents Collabs With Microsoft for Adents Novatrack

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Adents, leading serialization and track & trace solutions provider, has recently collaborated with Microsoft to develop a new unit-level product track & trace platform utilizing Blockchain and AI technologies. The pioneering Adents NovaTrack was showcased at the VivaTech 2018 in Paris last month and boasted of offering end-to-end traceability and visibility throughout the entirety of the supply chain.

In a recent report, the Organization for Economic Co-operation and Development (OECD) has stated that an estimated 10% of pharmaceutical products sold worldwide and 2.5% of global imports are counterfeit. Owing to this, trust and transparency are the major factors affecting businesses, government agencies and consumers around the globe. A very tight and supervised control of the supply chains needs to be put into the measure to curb this.

Offering a wide range of options, Blockchain promises to secure entire supply chains. Yet, just securing supply chains end to end is way more complicated than what meets the eye. There are some major challenges involved in the exercise.

Understanding cross-standard serialization protocols to the very last detail. Ability to define data governance and security policies based on industry standards and business processes as stakeholders are reluctant to share business information and compliance issues impact their governance.

Powerful AI and BI solutions are required for the enormous volume of data generated. Syncing complex business processes to understand the supply chain, and adapting IT solutions to meet existing and future stakeholder requirements.

Adents NovaTrack is a communion of technologies utilizing Blockchain, AI, IoT and serialization functionalities that, when combined, bring comprehensive visibility throughout the product distribution chains & life cycles. The foundations of Adents NovaTrack are a “Blockchain as a service” approach allowing each supply chain participant to either run Blockchain nodes on-premises or via the Cloud.

Artificial Intelligence via Microsoft Machine Learning and Business Intelligence Services gives the ability to collect and analyze data to transform massive amount of data into actionable business insight.

Embedded security features – including consortium Blockchain mechanisms such as identity management, PKI, and encryption – ensuring only trusted participants are members of the Blockchain. Communication standard compliance for various industries, including pharma and other particularly stringent sectors.

We are delighted to work with Adents to develop NovaTrack, which will introduce valuable new ways of addressing traceability challenges throughout supply chains owing to our advanced Blockchain and AI technologies. Microsoft’s Azure Cloud platform will ensure the secure international deployment of Adents NovaTrack to accelerate the fight against industrial counterfeiting. – Laurent Curny, General Manager at Microsoft Services France

Christophe Devins, founder, and CEO of Adents, added: “Our alliance with Microsoft to co-develop Adents NovaTrack will offer game-changing Blockchain-based unit identification for various industries around the world. Our deep roots and successes in serialization and traceability, enhanced by Microsoft Azure Cloud technology, will provide our clients with total transparency all along their supply chains and secure product authenticity for end users.”

Ever since it was formed, its aim was to develop powerful platforms that allow unit-level serialization for a variety of industries, with the main attention towards the worldwide pharmaceuticals marketplace. Internal engineering and strong bonds of partnerships have paved the way for Adents to serve different industries, now with its eye all set to branch out its pharma leadership to other sectors as well.

While utilizing the Azure Intelligent Cloud platform to provide real-time performance, high scalability, granular business-driven data privacy and security, Microsoft Blockchain surely delivers what it promises.


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