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Apple Launches Online Shopping Hub During the COVID-19 Pandemic

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Apple launched an online shopping hub in the US on 8th May 2020. This will make it easier for the customers to shop from home during the coronavirus pandemic. Apple Retail Stores like most other brick-and-mortar stores have been closed due to the ongoing pandemic.

Apple’s online shopping hub’s web page helps its customers learn more about no-contact delivery options, get help from a specialist, and more.

Need of the hour

According to many reports a majority of Apple Stores worldwide had to be closed since the middle of March when the COVID-19 pandemic started to worsen. Very few stores have reopened. And these mainly deal with device support appointments and further stress on online shopping.


You could now buy your favorite Apple device: a laptop, iPhone, tablet, or smartwatch with just a few clicks from your home. The Cupertino-based company informs that its hub is not just limited to shopping. The streamlined online portal also allows you to chat with device specialists, trade-in products, book no-contact delivery, and get support from the Genius Bar.

The iPhone maker explained that the orders would require a verbal confirmation instead of a written signature. The delivery personnel would then leave the product at your door.

Good revenue for Apple

Going by the situation due to the Coronavirus crisis, people are highly likely to avoid going to the stores even if they open up. Hence, Apple’s online shopping hub is likely to do good business for a while. It also adds to the safety of its employee and the customer.

Tim Cook, CEO of Apple, noted that Apple’s Q2 earnings set a record owing to the growth of its online store. It is very likely that Apple will continue to promote and push its online sales post coronavirus situation.

The updated Apple’s 13-inch MacBook Pro is available for sale on the new online shopping hub.


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