Disclaimer: We may earn a commission if you make any purchase by clicking our links. Please see our detailed guide here.

Follow us on:

Google News
Whatsapp

Google is in “Final Stage of Negotiation” of Acquiring HTC

Join the Opinion Leaders Network

Join the Techgenyz Opinion Leaders Network today and become part of a vibrant community of change-makers. Together, we can create a brighter future by shaping opinions, driving conversations, and transforming ideas into reality.

Motorola is now acquired by Lenovo and was owned by Google previously. Though the period of Google’s ownership was short, it was marked a boon for Motorola as this was the period when the latter released its Moto G, MotoX, MotoE, and Moto360. Now, the hot news is that Google is said to perform this magic on HTC, another dying giant.

HTC, the Taiwanese company, suffered a steady decline. It came across its worst financial report in the last 13 years, as stated by a financial report published last August. Compared to the previous year, the revenue has dropped nearly 51.5% and appears still declining.

Commercial Times, a Chinese media, says that “Google is in the final stage of negotiation” with respect to the HTC smartphone business. The search giant is considering either becoming a strategic partner or buying the smartphone unit entirely.

The outcome’s result is still in the box, but as it appears, Google needs its own hardware company if it plans to take on Apple. HTC had tied up with Google a couple of times where they launched the Google Nexus One, The Nexus 9, and the Pixel. It is said that the company is also making Pixel2.

Reports say that the reason behind Google’s Tie-up with Motorola was just to acquire Patents and keep them from competitors like Apple and Microsoft.

There are still questions to be answered if Google acquires HTC. A key question is whether we will still see HTC-branded phones in the market or if it will just be Pixel alone. Some people speculate that we may still get HTC-branded phones, but they will be targeted at the lower and possibly mid-range categories. They may likely be Android One or Android Go devices, while the premium line will bear the Pixel name.

Recomended

Partner With Us

Digital advertising offers a way for your business to reach out and make much-needed connections with your audience in a meaningful way. Advertising on Techgenyz will help you build brand awareness, increase website traffic, generate qualified leads, and grow your business.

Power Your Business

Solutions you need to super charge your business and drive growth

More from this topic