Having recognized the potential of the virtual world, HTC is launching smartphones to help the masses enter the metaverse. The latest HTC Desire 22 Pro, a mid-ranger, is touted as a phone to carry you into the future! The device comes with the Vive Flow controller app.
Investors believe now is an interesting time to observe HTC as it shifts towards new technologies and spaces. The Taiwanese company’s phone business may have hit rock bottom but its VR headsets continue to expand. Moreover, its VR software business has started to make sense. HTC has penetrated into various verticals through its VR software in various applications.
Impending losses but optimism remains
But given the global market uncertainty, due to rising inflation and the Russo-Ukraine war, HTC is expected to record a net loss of NT$0.92 per share this year; NT$1.06 per share in 2023; and NT$0.75 per share in 2024.
HTC is not the type of tech company to dwell on impending losses. It’s being driven by the prospects of future tech and the metaverse. The company launched the HTC DESIRE 22 Pro Metaverse concept mobile phone on June 28. It should be noted that HTC’s mobile phone sales account for only 4% so far this year. HTC sees hope in its VR headsets. Shipments for the same are expected to increase by 73% CAGR in 2022-2025.
Furthermore, the smartphone company is optimistic about the leading VR player in the high-end and commercial market. HTC is introducing smartphones for the metaverse but it takes time for the devices to take off the ground. This is because the majority are still unversed with this space. Nevertheless, HTC calls it a buzzword product development and touts its latest smartphone with a feature that will change everything.