If you want to build a professional looking website but do not know where to start, you can use a website builder which will help you create the website of your choice. However, there are certain elements that every website should include.
This is not limited to great images or a lot of whitespaces, there is much more you need to keep in mind with building a website. Never rush the process because your website will be a representation of your business and it is important to leave an ideal first impression of the business.
Table of Contents
Space
One of the most important tools in a website is space. It will dictate everything right from the flow to the readability of the content. You need to learn to use space in different ways in order to make the most of everything that is available to you. Include vast spaces and increase the spacing between text. In short, make the most of the open spaces but maintain consistency in the same.
The amount of space you leave between lines in any paragraph should be consistent. When you surround an image or text by whitespace, it will appear larger and important than any other location in the design. Space does not mean white, it could be any color of your choice.
Easy navigation
Visitors to your website are always looking for easy navigation. It should not be complicated. The visitors should be able to easily identify buttons and call for action and it should be easy to use. Keep the navigation menu at a minimum and make it easier for the consumers to find what they are looking for.
The easier it is for people to go through your site, the longer they would like to stay on the same. You can create an excellent website through Goshly, it will help you use tools that can make it easier for the visitors to navigate through the same.
About us
It is important for every business owner to tell the users who they are and what they do. The About Us page is the most important page and it should tell users about the company and its business. This is the place for a user to learn about the success stories and the achievements of the business. It could also serve as a gateway to other pages on the website. However, this page should not get too long or wordy. It should be simple and should give information that is put up in a straightforward manner.
Contact Information
The contact information will be the only way in which visitors can connect with you. This information appears in one of the two ways, it could either be in the main navigation at the header or in a separate Contact us page. You need to make it visible and easy to navigate. If the visitors find it frustrating to look for a way to contact you, they will give it a miss.
Call to Action
In most cases, a website is a gateway to an action. You allow the visitors to either make a purchase or contact you. To ensure this happens with ease, call to action prompt needs to be added. It should be obvious and strong. You need to begin with deciding what the site should do and then decide a call to action tab which will lead the visitors to it. You can use techniques like color, space, and contrast to lead the visitors to the call to action button.
Search
As a user, you might have wanted to find older information on a website and this is where the search tab comes in. It is very important for repeat users. You need to make it easy to locate and easy to use. It should be big enough for you to type terms on the website.
High-quality images
Create stunning visuals to draw the users to your website. People love to see things in action and images are an easy way to do the same. You can use photographs to show people your products or services. Do not stock too many images or the site will end up looking crowded.
While there are many more components for effective website design, these are some of the top components you need to keep in mind. If you are designing a website by yourself, you need to pay special attention to space, navigation, images, and header. If you overlook these details, it could break your site design.