Table of Contents
Highlights
- NVIDIA unveiled GeForce RTX 50 Series GPUs and laptops at the Consumer Electronics Show (CES) 2026, highlighting major gains in gaming and creator performance.
- New RTX 5090 desktop and laptop GPUs introduce designs that showcase advanced cooling, AI acceleration, DLSS 4.5, and next-gen visual fidelity.
- G-SYNC Pulsar and ultra-high refresh rate displays signal NVIDIA’s push toward smoother motion, AI-driven visuals, and future-ready gaming tech.
Las Vegas once again becomes a hub of innovation as the annual Consumer Electronics Show kicks off, delivering a sweeping preview of the tech poised to define 2026.
NVIDIA Takes Center Stage at CES 2026
At CES 2026, the green team claims the limelight with plenty to showcase. In the wake of a milestone year in 2025, Nvidia chalked up a series of defining milestones, topping it off by claiming the crown as the world’s most valuable company, boasting a staggering valuation of $4.5 trillion.
With that momentum putting them forward, it comes as little surprise that the company rolls into the show ready to lift the curtain on a slate of jaw-dropping unveilings.
CES remains one of the world’s largest technology exhibitions, bringing together more than 4,500 exhibitors and over 140,000 attendees. This year, the green team took center stage alongside its partners, unveiling a broad lineup of new gaming, creator, and display technologies set to define performance expectations for 2026.
From new GeForce RTX 50 Series graphics cards to powerful RTX laptops and next-generation G-SYNC displays, NVIDIA’s CES presence underscored major advances in performance, AI, and visual fidelity.
New GeForce RTX 50 Series Graphics Cards
The GeForce RTX 50 Series introduces NVIDIA’s most cutting-edge GPU lineup for gaming, AI workloads, and creative applications to date. These GPUs support state-of-the-art technologies such as DLSS 4.5, bringing about notable performance gains and advanced path tracing, enabling more realistic lighting and reflections in upcoming titles.
Several new custom RTX 5090 designs were revealed at CES
ASUS ProArt GeForce RTX 5090 – crafted for creators, featuring NVIDIA’s Double Flow Through cooling design, enhanced airflow, and an SFF-ready form factor.
GIGABYTE AORUS GeForce RTX 5090 INFINITY – An upper-echelon card with WINDFORCE Hyperburst cooling, Hawk fans, vapor chamber cooling, an overdrive fan, and RGB Halo lighting.
MSI GeForce RTX 5090 LIGHTNING Z – Aims to bring on maximum performance with a custom high-power PCB, hybrid liquid cooling, and an integrated 8-inch LCD status display.
New GeForce RTX 50 Series Laptops Powered by Blackwell
NVIDIA Blackwell-powered GeForce RTX 50 Series laptops bring RTX features to mobile gaming and content creation. NVIDIA Studio-validated models are well-honed for stability and performance in professional creative applications.
Notable laptops showcased include
Acer Predator Helios Neo 16S AI – Up to an RTX 5070 laptop GPU in a slim 18.9 mm chassis with a 240 Hz 16-inch display.
ASUS ROG Zephyrus G14 – A lightweight 14-inch laptop sporting an RTX 5080 Laptop GPU and a high-brightness OLED HDR display.
GIGABYTE AORUS MASTER 16 – flexibly architected with up to an RTX 5090 Laptop GPU, advanced cooling, and a 240 Hz OLED panel.
MSI Stealth 16 AI+ – A thin and lightweight design offering up to an RTX 5090 Laptop GPU and a 240 Hz OLED display.
G-SYNC Pulsar and New Display Support
One of the standout unveilings at CES 2026 steps into the spotlight with the introduction of G-SYNC Pulsar, bringing the next evolution of NVIDIA’s variable refresh rate technology to the forefront.
G-SYNC Pulsar displays feature a variable-frequency light matrix that pulses in rhythmic illumination, smoothing motion and sharpening clarity, while dialing in ambient-adaptive brightness and tuning color temperature for an optimized viewing experience.
CES also marked the introduction
Additionally, NVIDIA validated 63 new G-SYNC Compatible displays, including new LG and Samsung TVs. Highlights include
Samsung’s Odyssey G60H – the first 1,040Hz dual-mode gaming display, and
ASUS’ ROG Strix 5K XG27JCG – offering both ultra-sharp 5K visuals and a high-speed 330 Hz mode.
AI, Gaming, and the Road Ahead
Nvidia’s CES presentation was packed with AI updates, demonstrating how RTX helps with AI content creation, LLMs, and other AI tools. It clearly looks like they’re prepped up for another strong, profitable year; however, PC gamers might feel left stranded. Still, with GeForce Now becoming an alternative for those without their own hardware, Nvidia is set to come out ahead either way.
