Table of Contents
Highlights
- Apple’s new AirTag delivers up to 50% longer Precision Finding range with upgraded UWB.
- A louder speaker improves item discovery and strengthens unwanted tracking alerts.
- Precision Finding now works across iPhone and Apple Watch devices.
- Pricing, design, and battery life remain unchanged for easy upgrades.
Apple has presented its second-generation Apple AirTag, which provides customers with their first major hardware update since the product’s initial release in 2021. The new AirTag builds on the success of the original by significantly improving range, accuracy, and findability while retaining the same familiar design and pricing. Apple has developed new features to assist users with finding their lost items through the combination of an upgraded Ultra Wideband chip, louder sound alerts, and extended Precision Finding functionality.
Apple has retained the original AirTag design while creating new technological improvements, which enabled it to become popular among users. The resulting accessory integrates into the Apple ecosystem while delivering substantial performance enhancements to users throughout their daily activities.
Expanded Range With New Ultra Wideband Technology
The most significant upgrade in the new AirTag is the inclusion of a second-generation Ultra Wideband (UWB) chip. The improved chip increases the efficiency of Apple Precision Finding, which provides users with visual, audio, and haptic guidance to locate nearby objects.
The new UWB chip enables users to use Precision Finding at distances that exceed previous range limits by 50 percent.

Users can now find their lost belongings from longer distances, which applies to items that users have misplaced in different rooms, or to areas that have been covered by luggage, or to items that exist in places with many people. The system provides more accurate directional arrows and distance indicators, which reduce the time spent searching for lost belongings.
The AirTag now extends its Bluetooth range beyond its standard Precision Finding capabilities. The system enhances Bluetooth connectivity while maintaining reliable service to users.
Louder Speaker and Improved Audio Alerts
Apple has increased the volume of AirTag through its speaker upgrade, which now produces sound at 50 percent greater volume than the initial design. The upgrade helps people listen better to sound because it works better in loud places and when the AirTag hides within bags or drawers, or thick materials.
The new AirTag introduces its second sound feature, which enables users to hear better through its raised sound levels. The new feature assists users in locating their lost items through sound identification, which enables users to find their items during shared spaces where multiple devices are making noises.

The speaker produces a louder sound, which enables users to find hidden AirTags and prevents people from using AirTags without permission. The speaker produces a louder sound, which enables users to find hidden AirTags and prevents people from using AirTags without permission.
Expanded Precision Finding Support Across Devices
The new AirTag introduces its first major improvement through better device support for its Precision Finding feature. Precision Finding now works on all Apple devices that use Ultra Wideband technology, starting from iPhones through to all current Apple Watch models.
This system enables users to find their belongings through their wrist devices, which increases both accessibility and convenience for daily use. The feature extension enables users to operate AirTag through all Apple devices, which creates better compatibility with the company’s products.

Familiar Design With Subtle Differences
The new AirTag presents an appearance that closely resembles its predecessor. Apple has intentionally kept the same compact, circular design to maintain compatibility with existing accessories such as key rings, luggage loops, and wallet holders. The new model enables users to upgrade without needing to purchase new accessories because the existing ones remain compatible with the new device.
The new AirTag presents different physical characteristics that separate it from the original design. The stainless steel back now features updated text markings, including references to Ultra Wideband and Find My branding, as well as regulatory information reflecting newer standards. The second-generation model can be identified through these markings, which do not change its external design.
Privacy and Safety Remain a Core Focus
Apple continues to emphasize privacy and safety in the design of the AirTag. The new model retains all existing protections, including end-to-end encryption for location data and rotating Bluetooth identifiers that prevent persistent tracking.
The Find My network provides location information in an anonymous, encrypted manner, which prevents Apple from accessing AirTag locations or tracking devices that help transmit its signal. The safeguards prevent any person from accessing an AirTag location except for the device’s owner.

The improved speaker makes it possible to hear unknown AirTags that are close to the user, thus enhancing safety. This reinforces Apple’s stance that AirTags are meant strictly for tracking personal belongings, not people or pets.
Sustainability and Environmental Considerations
The new AirTag uses recycled materials in its design and packaging as part of Apple’s environmental objectives. Apple operates its long-term strategy to achieve carbon neutrality through complete product development by decreasing plastic consumption and enhancing the eco-friendliness of its accessories.
The internal upgrades do not affect battery performance, which remains the same. The AirTag still uses a user-replaceable CR2032 coin cell battery that lasts approximately one year, which makes it easy for users to operate the device.
Pricing and Availability
Apple has kept the pricing unchanged for the new AirTag. A single AirTag costs $29, while customers can purchase a four-pack for $99. Free engraving remains available when purchasing through Apple’s official channels, which allows users to personalize their AirTags without additional cost.

Apple maintains existing prices to enable current customers to upgrade their devices without spending money while making the new model available to new customers.
Everyday Use Cases and Practical Benefits
The range improvements, together with sound enhancements and compatibility upgrades, lead to superior performance in actual usage scenarios. The system enables travelers to track their luggage in airports, while commuters can find their missing keys and wallets, and households can solve the problem of lost belongings.
The system now enables faster item retrieval through its enhanced Precision Finding capability, which works with its more powerful speaker. The expanded Find My network helps users find lost items by using millions of Apple devices worldwide to track items even when they are far from their owner.
Conclusion
The second-generation AirTag provides an upgrade that improves existing features without bringing any new design elements. Apple developed its accessory through its improved range capacities and accuracy systems, louder sound output, and enhanced product connections to create a more dependable tool.

The new AirTag enhances Apple’s item-tracking market position through its unchanged price, complete accessory support, and dedication to customer privacy and environmental protection. The latest AirTag provides Apple users with a smarter and more reliable method to track their daily items, which includes improved security features for lost possessions.